Alex Rampell
What is a System of Record, and what makes some stickier than others? A system of record keeps track of the atomic units of a business. Calendars for resources and people (busy vs free), inventory (in stock vs not, delivery dates, costs), personnel (hours worked, vacation days, and salaries),...
Alex Rampell
History doesn’t repeat, but it rhymes. Before SaaS, and before freemium, there was “shareware” — try before you buy software. This was a concept dating back to the 1980s, where software would be freely distributed on floppy discs attached to PC magazines…dozens of products on one floppy!...
Alex Rampell
If you have a product that can be used in many different ways, do not let your customers’ creativity run wild. Be very prescriptive and don’t be afraid to say no to a bad integration. It can be an unrecoverable mistake. In 2006, I started TrialPay as an alternative payment system – “pay by...