Levi’s: Americana
Adam Horne
You do it with an Americana themed costume party and build a campaign from the results. That allowed us to explore all subcultures, all at once, all in 12 hours, all in front of the camera. Source
levi's
Levi’s: Look Book
Adam Horne
I worked in this project when I was creative director at Wunderman in Melbourne, Australia. // Source
Levi’s: 501 Stay True
Adam Horne
Well you could launch a record label and do a photoshoot with the first band you sign – “Cut off Your Hands”. That would be a pretty rock ‘n roll start. Here are some magazine ads that ran for the campaign. This is a project I worked on at The Furnace in Melbourne, Australia. I worked on this is...